Page 86 - The Indian Optician Digital Edition September-October 2021
P. 86

ASPIRE





          PROCLEAN





          INDIA LAUNCH













               th September 2021 marked another
               milestone for CooperVision in India
          7when the newest member of the
          recently launched Aspire brand was
          launched. Aspire Proclean, the product
          that was launched, was special in more
          ways than one – it also marked an entry
          of CooperVision into the lenscare market
          in India. Just to remind our readers, the
          India specific brand, Aspire, was launched
          earlier this year by CooperVision, global
          leaders in the contact lens industry.

             The launch was kept virtual keeping in
          mind the restrictions due to the ongoing
          situation and to maintain Covid protocols.
          Launch Session was initiated by Michael
          Wilkinson - General Manager ACE Region.
          He re-iterated the Business philosophy
          for India – ‘Here for Good, Here to Stay’
          which was essential to show the long
          term commitment to invest in India by
          launching a wide range of world class
          products that are relevant for India both
          from the market requirement and price
          points. There is also a commitment to          ASPIRE PROCLEAN IS THE RIGHT
          continue to focus on improving the service     LENS CARE OF CHOICE FOR ALL
          levels in India including investing efforts    ASPIRE CONTACT LENSES AND
          in professional services. The investment in    ALL OTHER CONTACT LENSES
          the Aspire brand and the launch of new         INCLUDING SILICONE HYDROGEL
          products in different categories now and
          in the near future, shows the company’s        CONTACT LENSES
          commitment in the Aspire Brand.




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