Page 86 - The Indian Optician Digital Edition September-October 2021
P. 86
ASPIRE
PROCLEAN
INDIA LAUNCH
th September 2021 marked another
milestone for CooperVision in India
7when the newest member of the
recently launched Aspire brand was
launched. Aspire Proclean, the product
that was launched, was special in more
ways than one – it also marked an entry
of CooperVision into the lenscare market
in India. Just to remind our readers, the
India specific brand, Aspire, was launched
earlier this year by CooperVision, global
leaders in the contact lens industry.
The launch was kept virtual keeping in
mind the restrictions due to the ongoing
situation and to maintain Covid protocols.
Launch Session was initiated by Michael
Wilkinson - General Manager ACE Region.
He re-iterated the Business philosophy
for India – ‘Here for Good, Here to Stay’
which was essential to show the long
term commitment to invest in India by
launching a wide range of world class
products that are relevant for India both
from the market requirement and price
points. There is also a commitment to ASPIRE PROCLEAN IS THE RIGHT
continue to focus on improving the service LENS CARE OF CHOICE FOR ALL
levels in India including investing efforts ASPIRE CONTACT LENSES AND
in professional services. The investment in ALL OTHER CONTACT LENSES
the Aspire brand and the launch of new INCLUDING SILICONE HYDROGEL
products in different categories now and
in the near future, shows the company’s CONTACT LENSES
commitment in the Aspire Brand.
| SEPT-OCT 2021 | 82 ADVERTORIAL