Page 78 - The Indian Optician Digital Edition November-December 2021
P. 78
NOVA EYEWEAR
INTRODUCES INNOVATIVE
EYEWEAR RANGE IN THE
MIDDLE EAST
ova Eyewear, the global brand from Vision
Rx Lab, offering a complete bouquet of
Ninnovative eyewear solutions, hosted one-
of-its kind global event, Nova VMF Global Meet
2021 in Dubai at Atlantis, The Palm, showcasing
its latest line-up to its patrons from around the
world. The main attraction was the experience
zone with product demos, interactive sessions
and business meetings to explore and enhance KRIS FADE IN AN INSIGHTFUL CONVERSATION
WITH MR. LALIT KUMAR GUPTA, CHIEF
the international presence of the brand. BUSINESS OFFICER, VISION RX LAB
KRIS FADE GETTING AN INTRODUCTION TO
THE MULTI-FACTED BRAND NOVA COMPLETE
EYEWEAR - A TETE-E-TETE WITH THE VP,
MARKETING, NOVA EYEWEAR
The partners and patrons of Nova Eyewear
had the unique opportunity to browse
through the specially curated product line
like Nova Combos, Nova Wedding Collection,
Nova Blumax and Nova Drive and many
more in the Experience Zone.
Nova Combo comes with a complete
package of frames and lenses suited to the
SANJEEV GUPTA - CEO, BOLLYWOOD ACTRESS ESHA needs of vision correction of the consumers.
GUPTA & LALIT KUMAR GUPTA, CBO, VISION RX LAB
| NOV-DEC 2021 | 74 REPORT