Page 58 - The Indian Optician Digital Edition March-April 2021

H&M

ASSOCIATES

GEARS UP TO CONQUER

THE MARKET

Mr Mukesh Sharma, the
owner of Bella Lifestyles, has joined TIO: Please tell us about your decision to delve
hands with Mr Harish Gajjar, owner into the offline channel.
of the Gajjar Group, and launched
a new company, H & M Associates. Mukesh Sharma (MS): Firstly, thank you for the
The new venture aims at marketing opportunity to connect with the TIO readership.
fresh brands and plans to provide I have always been excited about distribution
“affordable branded eyewear for all.” through offline channels as I have spent almost 20
years in handling distribution and retail for various
For the first time, the two
reputed groups are entering into companies. I have worked with some reputed
distribution as they have a strong companies like Nerolac Paints, ICICI, Reliance
knowledge of distribution, products, Retail and Luxottica, and am proud to share that I
and manufacturing. This is a very have been in the optical trade for 11 years now.
rare combination in the industry TIO: Who all are a part of the management
thus they plan to make the most
of it. H & M Associates will include team?
a combination of local as well as MS: The company has been established by
international brands. It will also Mr. Harish Gajjar and I. We will soon start hiring
include nominal and high-end staff members for all levels.
fashion brands in its brand portfolio.
are
The manufacturing plants are
at Malad and Bhilad which
makes H & M Associates the
biggest manufacturer of
eyewear in the country, both
in terms of capacity as well
as space. The company shall
also be using state-of-the-
art technology to maintain
the quality of all its eyewear
products. Read on to know
more about the venture from
Mr Mukesh Sharma, in conversation
sation
with The Indian Optician (TIO). ).

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