Page 56 - The Indian Digital Edition September-October 2020
P. 56
ONLINE APPOINTMENTS VIA
ESSILOR’S
EYEBOOKNOW
A BREEZE
s Covid-19 emerged and Quick to respond, the company booking solution.
then spread around the saw this as an opportunity to make
Aworld, governments went in a positive change in the face of Essilor is providing the platform
for lockdowns of varying degrees uncertainty brought on by the to its partners worldwide, including
in different countries for the first global pandemic. in India, which is part of the more
few weeks or months. Mostly this It was clear that to reopen than 400,000 eye care professionals
meant that except for the absolutely medical practitioners’ offices safely, (ECPs) the company serves across
essential services of hospitals, new practices were required in the globe. Essilor’s consultants are
medical stores, utility services, markets where customers and available to guide ECPs through the
grocers and retail food vendors, doctors alike were unaccustomed simple and easy-to-use platform that
all else was closed, including eye to these types of protocols. enables them to easily schedule and
care locations. administer appointments online.
Essilor’s ability to innovate and
Essilor knew that processes and develop solutions rapidly led to the Market surveys were conducted in
procedures would need to change development of a new application, many places to identify the needs of
once countries started reopening. EyeBookNow, an online appointment ECPs and consumers given the new
| SEPT-OCT 2020 | 52 REPORT