Page 62 - July-August 2020
P. 62

POLAROID’s NEW




         BLUE CUT LENSES DESIGNED TO


         COMBAT DIGITAL ADDICTION































                                                                                 THE WIDE RANGE

                                                                                 OF POLAROID’s
            n today’s world, excessive screen   a condition which results from
            time has become the norm, leading  focusing the eyes on a computer,   BLUE LIGHT FILTER
         I to insomnia, stress, eye fatigue and   mobile and other digital screens for   EYEGLASSES,
          sometimes headaches. This exposure  prolonged hours. The eyes need to   POLARIZED
          to digital screens is increasing by the   be protected by wearing prescription
          day and Covid-19 has made it grow   or non-prescription eyeglasses with   SUNGLASSES AND
          faster. Juggling multiple screens   blue cut lens coating while working   CLIP-ONS ARE
          while at work or home is the new   on digital devices as this may help in   AVAILABLE FOR
          normal, and this needs our eyes to go  reducing the risk of developing eye-
          back and forth, to focus and refocus.    related problems.             BOTH ADULTS
                                                                                 AND CHILDREN
             Harmful blue light exposure       However, it’s important to use
          over a period causes symptoms     only good quality eyewear that
          of eyestrain, headaches, reduced
          contrast and image defocus. Also,
          early studies show that long-term
          exposure to this type of blue light
          may increase the chances of retinal
          damage or ARMD (age-related
          macular degeneration).
             Many people suffer from
          Computer Vision Syndrome (CVS),

           |  JULY-AUG 2020  |  58  BRANDS
   57   58   59   60   61   62   63   64   65   66   67