Page 92 - The Indian Optician Digital Edition July-August 2021
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SHRI JAYANTILAL SHAH                                         Modi of Alankar Opticians came to see me

                                                              at my office. We fondly recollected our days

 CENTREX OPTICIANS, MUMBAI                                    of yesteryears, shared some laughs and
                                                              remembered a few friends over a cup of tea.
                                                              Those 50 minutes was like reliving the last 50
                                                              years of my experiences.  It is for such occasions
                                                              that I keep working.
                                                                 TIO: You have worked hard to give this
                                                              wonderful legacy to your children/grandchildren.
                                                              What advice would you like to give them?
                                                                 JS: If there is a recipe for success then the
                                                 CENTREX      key ingredients would be Discipline, Honesty &
                                                 OPTICIANS
                                                 OPENING      building relationships.
                                                                 People who know me, know that discipline
           YOUNG JAYANTILAL R SHAH
                                                              is my middle name and I want my next
                                                              generations to be equally disciplined. There is
                                                              no substitute for hard work. I strongly believe
                                                              that hard work in tandem with discipline will
                                                              reap exponential success. When my son Milind
                                                              joined the business, I apprised him – you and
                                                              only you are responsible for your mistakes.
                                                              Don’t blame the situation or others for it. Don’t
                                                              thrive on it, learn from it and move forward.
                                                              Competition was not very intense in that era. It
                                                              was good enough to be disciplined and focused
                                                              on your work.
                                                                 But around 2012 when my grandson, Harshit
                                                              joined the business after pursuing his MBA
          who in turn agreed to lend me funds. The ball       things were no longer the same. Competition
          was thus set rolling. Secondly, I had to cover a    was intense and is intensifying every day. I told
          wider area of South Mumbai and cater to more        him consolation prizes are only in school. In
          retailers. Hiring people was not an option for me,   business there is no re-exam or re-evaluation.
          so I got my brother, Shri Popatbhai on board. We    An opportunity lost is lost forever. Be attentive
          divided areas and reached out to more retailers.    to the ever-changing business landscape and
          He was dedicated and has whole heartedly            reshape your business strategies accordingly.
          supported me in my decisions.
                                                                 I explained to him that a business is built on
             TIO: We are happy to note that even though       relationships. Money is a by-product – though
          you are 90+, you still work every day when so       a very important one but it is bound to come
          many of your peers have already retired. What       if you are true in your relationships and way
          motivates you to do so?                             of working. Invest in relationships. Not only
             JS: If I say profits, it would be very lame. I no   different parts of Mumbai but today Centrex
          longer work with that aim. I have kept that aim     Opticians has clients from geographies like the
          for Harshit to pursue. Truly speaking, the love     USA, the UK, Australia, New Zealand, Africa,
          and support I have earned from my fraternity        Kuwait, Dubai, Mauritius et al. It’s not that there
          is enormous. The affection and respect of my        are no opticians there but they still prefer us
          friends from the industry is genuinely what         because they value and trust the relationship,
          keeps me going. Very recently, Shri Ramniklal       we have built up with them.  Be humble and


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