Page 56 - The Indian Optician Digital Edition July-August 2021

ARNETTE

MARKS INDIA LAUNCH WITH

NEW GEN SHAPES

onsidering India’s demographic
dividend, young people account for
Ca huge segment. In such a scenario
it’s good news for buyers and sellers of
products designed millennials and Gen Z.
The new entrant is the Arnette brand of
global street style eyewear that positions
itself as a voice of youth culture. With the
launch here, the Arnette range is available
at leading optical stores across the country
and via leading e-commerce platforms.
The Californian brand was acquired
by Italian eyewear company Luxottica
Group SpA in 1999. Synonymous with
sustainability, progressive designs, and an
easy-going vibe, its wide variety of eyewear
appeals to the young and young at heart.

| JULY-AUG 2021 | 52 LAUNCH