Optimed Corporation appoints Jim Sarbh as Brand Ambassador for One Degree Eyewear

Optimed Corporation appoints

Jim Sarbh

as Brand Ambassador for One Degree Eyewear

Optimed Corporation, an established distributors of premium and luxury eyewear in India, has appointed acclaimed actor Jim Sarbh as the brand ambassador for its eyewear brand, One Degree.

Established in 1986, Optimed Corporation has built a strong presence in the Indian optical industry, offering a curated portfolio of international eyewear brands. Its collection includes Silhouette, SeeSaw Kids Eyewear, One Degree, Etnia Barcelona and Vakay Eyewear.

The association with Jim Sarbh reflects One Degree’s philosophy of combining ergonomics, comfort and style. Known for his distinctive screen presence, versatility and unconventional approach to his craft, Sarbh embodies the brand’s emphasis on individuality, understated confidence and thoughtful design.

Recognised for his performances across cinema and theatre, Sarbh has portrayed a diverse range of characters, including scientist Homi J. Bhabha in Rocket Boys, Adil Khanna in Made in Heaven and Xerxes Desai in Made in India: A Titan Story. His roles in films such as Neerja and Padmaavat have further established his reputation as a versatile actor. His contemporary outlook and unconventional choices align with One Degree’s ambition to combine global design sensibilities with a clear individual identity.

One Degree’s eyewear collection combines lightweight titanium engineering, minimalist aesthetics and precision craftsmanship to deliver frames that balance comfort with contemporary style. Designed for the modern Indian consumer, each frame reflects the brand’s commitment to functionality, individuality and refined design.

According to the brand, the association goes beyond a conventional celebrity endorsement, reflecting a shared appreciation for purposeful design, craftsmanship and individuality. The philosophy is captured in its positioning, “One Degree. A Loud Statement in Silence.”

Designed for the Modern Indian Consumer

One Degree is a design-led eyewear brand developed with the contemporary Indian consumer in mind. Designed in India and inspired by global aesthetics, its frames are engineered to accommodate diverse face shapes, climatic conditions and everyday lifestyles. The collection combines comfort, precision and functionality with contemporary styling.

The name One Degree embodies the belief that even a small difference can bring about a new perspective. It represents the brand’s pursuit of continuous improvement and its ambition to stay ahead through thoughtful design and innovation.

With Jim Sarbh as its brand ambassador, One Degree aims to strengthen its identity in the Indian eyewear market while reinforcing its focus on design, comfort and individuality.