Page 38 - The Indian Digital Edition September-October 2020
P. 38

RAY-BAN’S


         EVERGLASSES :





         NEVER WITHOUT A PAIR































                                                                                        RAY-BAN
            t’s difficult to imagine Tom    been growing steadily, the discerning
            Cruise’s character, US Navy pilot Pete   wearer is now looking at top quality,   LENSES ARE ENGINEERED
         I‘Maverick’ Mitchell in the 1986 cult   superior protection and stylish looks in   TO PROTECT
          classic ‘Top Gun’ wearing any other   this category of lifestyle accessories for   ONE’S EYES, OUR MOST
          shades than his sleek and slightly   daily use.                            PRECIOUS ASSET
          mysterious pair of Ray-Ban gold-     Ray-Ban has been protecting
          rimmed Classic Aviator sunglasses.
          With their teardrop shape that flattered   eyes from UV rays since 1937. Now,
          every face, they went on to create a
          fashion frenzy. Beyond the immortal
          style, ingrained into our consciousness
          by movie stars and pop culture icons,
          Ray-Ban has always had a serious job
          to do. Since one’s eyes are one’s most
          precious assets, Ray-Ban lenses are
          engineered to protect them.

             Currently, with the healthcare crisis,
          more and more people are recognising
          the need for protection of eyes from
          harmful UV rays, dust, and blue light
          due to prolonged exposure to gadgets
          and mobile screens. While the market
          for sunglasses and optical eyewear has

           |  SEPT-OCT 2020  |  34  BRANDS
   33   34   35   36   37   38   39   40   41   42   43