Page 54 - July-August 2020

SHARP VISION WITH

RODENSTOCK’s

BIOMETRIC INTELLIGENT

GLASSES

lobally renowned company Rodenstock has introduced a new
corporate philosophy: B.I.G. Vision for All. According to the Munich-
G based firm, its Biometric Intelligent Glasses (B.I.G.) is “a paradigm
shift in individual progressive lenses through the recognition that every eye
is different”.
The lens manufacturer is noted for its focus on measuring the individual
eye, using data points to produce glasses integrated with biometric
intelligence for sharp vision. “At Rodenstock, we determine the biometrics
of the whole eye. This includes its length and several thousand data points
in the eye – far beyond industry standards,” says Anders Hedegaard, CEO of
the Rodenstock Group.

The company uses an advanced DNEye scanner to achieve a high level
of precision. All relevant biometric data determined by the combination
of the scanner with patented technologies are integrated directly into the
lens, making for a construction process which results in a very precise lens.
This biometric eye model enables the precise targeting of the sharp vision

| JULY-AUG 2020 | 50 BRANDS