Year 2025 market is estimated to be at approx. 150-170 million units of lenses annualized and eyewear revenue at INR 32K -35K Crores 3.5B$- 3.9B$ at consumer level and growing at 5-7% in value terms. Eyewear includes frames, lenses, sunglasses & contact lenses
In 2026, growth alone will no longer be the defining metric. Productivity, unit economics, and consistency of service delivery will take centre stage.
RETAIL EVOLUTION: BEYOND STORE COUNT
The era of store-count-led storytelling is gradually giving way to a more disciplined approach. Metro cities show signs of saturation, while Tier-2 and Tier-3 cities present the next frontier – not as replicas of metro models, but as formats adapted to local demand, price sensitivity, and service expectations.
In 2026, success will be measured by:
- Same-store sales growth
- Conversion efficiency
- Customer retention
- Store-level profitability
THE INDIAN CONSUMER IN 2026
The Indian eyewear consumer is evolving. Aspirational but value-conscious, digitally informed yet comforted by physical reassurance, today’s customer expects reliability over novelty. Replacement cycles are shortening, driven by fashion consciousness, increased digital eye strain, and better awareness of vision quality. Trust, transparency, and service consistency will define loyalty.
TECHNOLOGY: FROM ADOPTION TO DEPENDENCE
Technology in 2025 was about pilots and proof-of-concept. In 2026, it becomes foundational.
Artificial intelligence, data analytics, and integrated CRM systems will increasingly influence:
- Inventory planning
- Demand forecasting
- Personalised recommendations
- Clinical decision support
Technology will no longer be a competitive advantage – it will be a survival requirement.
EYE HEALTH AND PREVENTIVE CARE
Perhaps the most significant shift in 2026 will be the movement from vision correction to vision management. Digital eye strain, early presbyopia, and uncorrected refractive error (URE) demand scalable, affordable, and preventive models.
School screening programmes, workplace vision care, and community-based access models will move from pilots to structured partnerships. Optical retail will increasingly position itself as the first point of eye-care contact.
URE: INDIA’S DEFINING CHALLENGE
India’s uncorrected refractive error burden remains one of the largest globally. While awareness has improved in urban population, access and affordability gaps persist.
2026 presents an opportunity – and responsibility – for the industry to align commercial growth with public health outcomes. Scaled solutions for affordable & durable vision correction will define long-term credibility.
SUPPLY CHAIN AND MANUFACTURING
The shift towards localization sadly is not accelerating as it should. Import dependence, particularly on lenses and frames, must give way to a stronger focus on domestic manufacturing, faster turnaround times, and quality benchmarks.
Make-in-India moves from intent to execution, supported by policy alignment, compliance readiness, and investments in capability.
SUSTAINABILITY AND RESPONSIBLE GROWTH
Sustainability evolves from storytelling to measurement. while transparent sourcing and ethical practices become brand expectations rather than differentiators.
Responsible growth will increasingly influence consumer trust and regulatory confidence.
TALENT AND SKILLS
A persistent shortage of trained optometrists, technicians, and retail professionals remains a structural challenge. 2026 will see greater emphasis on industry-led training ecosystems, continuous upskilling, and collaboration with NGOs and educational institutions is the need.
Talent depth, not just capital, will determine scalability.
REGULATION AND GOVERNANCE
As the industry grows, regulatory oversight and standardisation will strengthen. Compliance, documentation, and governance structures will mature, pushing the sector towards professionalisation.
Founder-led agility will gradually complement process-led sustainability.
CONCLUSION: THE YEAR OF BALANCE
2026 is not about slowing down growth – it is about growing right.
The winners in India’s optical industry will be those who balance:
- Scale with service
- Technology with trust
- Growth with governance
- Commercial success with eye health impact
The outlook for 2026 is clear: maturity will define momentum.
