Page 44 - The Indian Optician Digital Edition March-April 2021
P. 44
igh-style meets all the environment friendly norms in
MITA’s latest collection of frames, which is very much the
Hphilosophy of the brand. Much like its maiden collection
launched at about this time last year, MITA is inspired by current
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trends, all the while combining style with sustainability. MITA’S LATEST
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COLLECTION OF
Those seriously conscious about their carbon footprints will
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love the fact that the brand is dedicated to ensuring that every F FRAMES EFFECTIVELY
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detail follows its core ethos. All the sunglasses are made with COMBINES HIGH
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recycled and recyclable materials: The plastic is made from PET S STYLE WITH
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bottles and recycled aluminium; and even the sun lenses are SUSTAINABILITY
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biodegradable as are all the components and packaging. TO APPEAL TO THE
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MOST DISCERNNING
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The frames are in elegant designs to appeal to the most
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discerning fashionista, and available in a choice of styles ranging FASHIONISTA
from large vintage-inspired shapes to minimalistic ones.
| MAR-APR 2021 | 40 BRANDS
Mar-Apr 2021 SK.indd 6 25-04-2021 17:49