Page 98 - July-August 2020
P. 98
WINNING STRATEGIES FOR
DAVID JONES
EYEWEAR
OPTICADO INDIA EYEWEAR, New Delhi, adopted a new
“Covid Go to Market Strategy” during the lockdown which has
enabled it to fast track to the road to recovery post lockdown. The
Indian Optician decided to catch up with the Opticado team - the
dynamic promoter duo Mr. Rohit Kalra and Mr Ajay Nangia and
Mr. Vishal Suri, Director-Sales, to learn more about their winning
strategies for the Indian optical market and especially in context for
its popular David Jones Eyewear brand. Read on to find out more…..
(L TO R) VINEET MODI, DIRECTOR & CINEMATOGRAPHER, VISHAL SURI,
AJAY NANGIA, KARAN KALRA AND ROHIT KALRA
| JULY-AUG 2020 | 94 INTERVIEW
