Page 74 - The Indian Optician Digital Edition Jan-Feb 2020
P. 74
JACQUELINE FERNANDEZ’S
CHIC LOOK IN
NOVA’S LATEST
EYEWEAR
noted for its substantial range of
stylish, high-tech premium eye-
care products, each lightweight
he latest ad and marketing ‘Complete Eyewear’, was launched and supremely comfortable, and
campaign for Nova Eyewear’s in January this year as the new designed to offer optimum vision
Tcomplete eyewear range collection was made available at correction and protection. There are
features Jacqueline Fernandez stores across India. It highlights Nova specific models for men, women and
in her role as the company’s Eyewear as a one-stop solution for children, as well as unisex styles.
global brand ambassador. The all visual needs, which includes its
renowned Bollywood star infuses latest Combos of lenses and frames
the promotions with her unique in a single package available under
style and glamour, and a quiet Nova Combos. This new offering
sophistication that shows the is presented as a combination at a
products to great advantage. single price.
Jacqueline can be seen wearing Nova Eyewear, from the house
the new categories in lenses, frames of Vision Rx Lab, is available in more
and sunglasses, effectively calling than 25 countries worldwide. The
attention to the availability of Nova’s global eyewear brand’s portfolio
wide range of vision solutions in features advanced digital lenses,
trendy frames. The campaign, with fashionable frames, Rx sunglasses
Nova Eyewear being repositioned as and swimming goggles. Nova is
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