Page 148 - The Indian Optician Digital Edition Jan-Feb 2020
P. 148
feedback indicating that they were dispensing area to capacity audiences. looked and felt like it has cemented
looking forward to implementing its position in the international
the strategic insights gained into In a run-up to 100% Optical, calendar,” commented Nathan
their practice. the organisers had created a Garnett, event director, after the
#LoveEyewearWeek campaign
The annual Association of which successfully generated public show. “It’s rewarding to see the
Optometrists (AOP) Awards awareness around the hottest industry unite and have fun, whilst
gaining the tools and knowledge to
ceremony was a glamorous evening eyewear trends and designs. The further their career and business.”
affair that celebrated excellence in campaign had the support of the
the profession. Johnson & Johnson industry with creative social media The fair had the biggest ever
bagged the ‘Product of the Year posts including selfies and examples on site rebook for next year’s
Award’ with ACUVUE OASYS of their favourite eyewear. The Love 100% Optical, scheduled for 23-25
with Transitions. Eyewear Awards to champion and January 2021.
promote eyewear, sponsored by
The RCA Eyewear Design
Competition, held in collaboration Shamir, too was a sold out event.
Over 500 exhibitors and visitors
with students at Royal College of Art socialised at a lively party in the
(RCA), was another highlight. Ely Yili special community spirit that gives
Cao designed the winning pair of 100% Optical its own special aura.
frames under the theme of ‘love’. An
improved ‘Future Practice Hub’ feature “There has been a continuous
hosted tailored CET content in a buzz of activity in every sector area
consulting room, diagnostic suite and across all three days and the show
THE MAIN
STAGE TOPCON’S DRI
OCT TRITON AT
100% OPTICAL
MONDOTTICA COLLECT THEIR 'KIDS FRAME
OF THE YEAR' AWARD AT THE LOVE EYEWEAR
AWARDS FOR THE – ZOOBUG BUTTERFLY
'STUDIO' AREA AT
100% OPTICAL
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